Zeynep Kartal

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Zeynep launched her Zeynep Kartal brand at Effingo Fashion Limited beginning of 2013, following more than twenty years of experience in the fashion industry in a variety of areas including textile, design, production and marketing.  The Zeynep Kartal ethos is to give every woman who wears a Zeynep Kartal dress a feeling of stylish sophistication and self-confidence. The Zeynep Kartal aesthetic, creates a distinctive sense of elegance and femininity using the finest fabrics including silk, crepe, lace, leather and stunning hand-made embellishments.

 
Zeynep specialises in luxurious high-end evening wear and bespoke pieces as well as a “Little Ladies” children’s range and handmade leather outerwear. Her prices range from £400 to £1500 within the seasonal collections. For bespoke requests, prices range from £400 to £3000.
Since October Zeynep Kartal has gathered a strong following and exclusive client base. Celebrity clientele include Kym Lomas, Nikki Sanderson, Gemma Merna, Jorgie Porter and Katya Virshilas. In November, Tess Daly wore the Zeynep Kartal, gold-plated, bespoke belt accessory piece whilst presenting Strictly Come Dancing. Alex Gerrard will also be featured in HELLO! magazine’s January edition, wearing the A/W 2013 ‘Hannah’ dress, and the S/S 2014 ‘Camilla’ dress.  Zeynep Kartal will also be showcasing her new A/W 2014 collection during February’s London Fashion Week in February.
 
What makes the perfect dress?
The Zeynep Kartal ethos is to give every woman who wears a Zeynep Kartal dress a feeling of stylish sophistication and self-confidence. The Zeynep Kartal aesthetic creates a distinctive sense of elegance and femininity using the finest fabrics including silk, crepe, lace, leather and stunning hand-made embellishments.
 
Does your own culture influence your designs? 
It doesn't always influence me, sometimes it maybe cultural regarding my background, however I tend to work instinctively. Many things interest me like nature, culture, weather but in general I try to envisage how a women would want to feel wearing one of my dresses. The women always feels empowered and uplifted wearing one of my designs. I am not satisfied until I feel this is embodied within each piece of my collection that I produce. 
 
What was the inspiration for your AW 2013’14 Debut collection?
My inspiration for designs often comes from things in my day-to-day life. I was driving over the Bosphorus Bridge in Istanbul recently and was looking down at the water rippling in the wind. I suddenly had a vision of a woman wearing a long silk dress with the skirt flowing with the movement of the wind; this was the main inspiration for several items in my new collection. 
 
Tell us more about what inspired you to create the SS14 Ethereal collection?
The inspiration behind Zeynep’s Spring/Summer 2014 ‘Ethereal’ collection drew on contemporary society with  Zeynep focusing on social media and the way in which we interact with one another through technology. Within the collection, delicate colours, strappy details, panelling and trailing gowns, aim to emulate how technology can often create a loss of personal and emotional connection with each other. In turn, the Ethereal collection exemplifies a collection of graceful, elusive silhouettes that still behold a modern feminine appeal. I wanted to bring the warmth, passion and excitement with my spring-summer collection and so I named it; Ethereal; extremely delicate and light in a way that seems not to be of this world. "Her ethereal beauty"
 
Who are your favourite designers?
I don't have a specific designer, it tends to be seasonal and influenced by new collections that designers produce. Having said that I do really like Balenciaga.
 
Describe your collection in a sentence?
My collection is elegant, timeless, sophisticated, and because of the detailed elements every piece of the collection is unique and tailored to fit.  
 
If you had the opportunity to design a red carpet dress for an A-List star, who would it be and why?
Kate, Dutches of Cambridge. She is a very beautiful and elegant. I think she has this particular aura that is unique, this enables her to be admired by the world. I think this charisma and elegance would make my dress look its most exquisite.  
 
What to date has been your proudest achievement?
Family is very important to me, my twins and husband are extremely supportive and have motivated my drive to succeed with the brand. Since I launched the Zeynep Kartal brand the company has made a strong impact and has appealed greatly to the public eye in Manchester. I am so proud because I never imagined the company would gain so much recognition within such a short period of time.
 
To view the full range please visit Zeynep Kartal 

 

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